Important Announcement as our Founder Namrata joins Ananke as Director- Operations.
FOR IMMEDIATE RELEASE
Mumbai | June 2025 — Keemiya Creatives is proud to announce that its Founder & Director, Namrata, has joined Ananke in a strategic fractional role as Director – Operations.
Ananke is a new media and development platform fostering inclusive digital dialogue, with a focus on gender, equity, and representation. Namrata’s appointment marks the beginning of a powerful collaboration between two mission-aligned ecosystems working to elevate diverse narratives, particularly from South Asia and the Global South.
While Keemiya continues to remain her core professional focus, this new role allows Namrata to contribute to a broader vision of media empowerment — one rooted in editorial integrity, operational clarity, and inclusive storytelling.

“I am absolutely thrilled to welcome a trailblazer like Namrata as Ananke’s Director Operations. Aligned with the platform’s vision of highlighting and celebrating voices from across the Global South and beyond, she brings with her a strong sense of integrity, empathy and authenticity – much-needed traits in a world divided by hate, bigotry and biases.
Ushering in the next chapter, Namrata brings with her core values of excellence in publishing, an unwavering commitment to quality journalism, an ardent pursuit of social justice, and a relentless drive for innovation. She is someone deeply admired for her reliability and trustworthiness. I am looking forward to seeing Namrata building on Ananke’s legacy of delivering impact and holding power accountable as well amplifying marginalized voices and executing creative approaches to storytelling.” Sabin Muzaffar, Founder & Editor-in-Chief, Ananke.
Namrata will support Ananke in creating sustainable editorial and revenue frameworks while upholding the platform’s core values of inclusion and intersectionality. She will not be involved in day-to-day operations or absorbed into the platform; Keemiya remains an independent entity and her principal focus.
“This is not just a new role. It is an opportunity to serve a platform I’ve long admired, and to help build the scaffolding needed for sustainable, values-driven impact. I’m thrilled to contribute to Ananke’s evolution while continuing to nurture Keemiya’s journey,” Namrata shared.
This strategic alignment reflects Keemiya’s enduring commitment to literary innovation, content empowerment, and a publishing future anchored in collaboration and purpose.
About Keemiya Creatives
Founded by Namrata in 2018, Keemiya Creatives is a boutique editorial consultancy empowering authors, publishers, and institutions through strategic storytelling, content development, and creative direction.
About Ananke
Founded by Sabin Muzaffar, Ananke is a digital media and publishing platform working at the intersection of gender, media, and development — fostering inclusive conversations through mentorship, storytelling, and advocacy.
For media queries, contact:
📩 contact@keemiyacreations.com | 📩 media@anankemag.com



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